AI360: Optimizing Websites for Large Language Models (LLMO/GEO) NEW

Training - Artificial Intelligence

This training teaches how to design, structure, and build website content so that AI-powered search engines and Large Language Models reliably capture information and use it in AI summaries and chat responses. It targets Product Marketing Managers, Content Leads, Web/Frontend Developers, and IT managers who want to plan and implement their online offerings in LLM-compliant ways. Topics covered include macro context, semantic HTML, AI-compatible navigation, and vector-based retrieval.

Online event Online event

Start: 2026-04-28 | 09:00 am

End: 2026-04-28 | 05:00 pm

Location: Online

Price: 490,00 € plus VAT.

Online event Online event

Start: 2026-06-29 | 09:00 am

End: 2026-06-29 | 05:00 pm

Location: Online

Price: 490,00 € plus VAT.

Online event Online event

Start: 2026-09-28 | 09:00 am

End: 2026-09-28 | 05:00 pm

Location: Online

Price: 490,00 € plus VAT.

Online event Online event

Start: 2026-12-07 | 09:00 am

End: 2026-12-07 | 05:00 pm

Location: Online

Price: 490,00 € plus VAT.

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Agenda:

  • Changes in user behavior due to AI responses

  • Basic concepts of large language model optimization

  • Semantic and vector-based search

  • Macro context and macro semantics

  • Entities and knowledge graphs

  • Structured content preparation

  • Alt texts, hidden gem signals, and experience content

  • Recommendations for implementation

  • Practical project: Optimization of a website section

Objectives:

Participants receive a practical introduction to optimizing websites for AI-based search systems. The training AI360 Optimizing Websites for Large Language Models (LLMO/GEO) teaches key concepts such as macro context, semantic structuring and vector-based search. Participants learn how to prepare content so that it can be reliably captured, understood and cited by language models such as those from Google™ or OpenAI.

Target audience:

The course AI360 Optimizing Websites for Large Language Models (LLMO/GEO) is aimed at marketing and SEO teams, content managers, web editorial teams, product managers, as well as professionals who want to optimize content for search engines and AI-powered systems.

Prerequisites:

To be able to follow the content and pace of the training AI360 Optimizing Websites for Large Language Models (LLMO/GEO) well, basic knowledge of website content, SEO fundamentals or related topics is helpful. No technical prior knowledge in AI or programming is required.

Description:

In the training AI360 Optimizing Websites for Large Language Models (LLMO/GEO), participants learn to design and implement websites so that they are optimally understood and utilized by modern AI-based search systems. The growing importance of AI-based search systems is fundamentally changing the visibility of websites: AI Overviews, ChatGPT responses and other automated systems no longer extract content solely via keywords, but via semantic relationships, entities and vector-based semantic spaces. This training shows how to structure content so that language models reliably recognize it and surface it in AI-generated summaries.

Traditional SEO approaches that rely primarily on keywords and ranking factors are increasingly reaching their limits. This is precisely where the course AI360 Large Language Model Optimization (LLMO) for Websites comes in: it translates these new requirements into clearly understandable, technically traceable concepts and measures for web developers, technical product managers and IT managers. In addition to concepts such as macro context, multi-vector retrieval and knowledge graphs, it teaches practical methods for preparing content in a clear, concise and AI-oriented way.
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Guaranteed implementation:

from 2 Attendees

Booking information:

Duration:

1 Day

Price:

490,00 € plus VAT.

(including lunch & drinks for in-person participation on-site)

Authorized training partner

NetApp Partner Authorized Learning
Commvault Training Partner
CQI | IRCA Approved Training Partner
Veeam Authorized Education Center
Acronis Authorized Training Center
AWS Partner Select Tier Training
ISACA Accredited Partner
iSAQB
CompTIA Authorized Partner
EC-Council Accredited Training Center

Memberships

Allianz für Cyber-Sicherheit
TeleTrust Pioneers in IT security
Bundesverband der IT-Sachverständigen und Gutachter e.V.
Bundesverband mittelständische Wirtschaft (BVMW)
Allianz für Sicherheit in der Wirtschaft
NIK - Netzwerk der Digitalwirtschaft
BVSW
Bayern Innovativ
KH-iT
CAST
IHK Nürnberg für Mittelfranken
eato e.V.
Sicherheitsnetzwerk München e.V.